Virtual reality and Augmented reality are two emerging\u00a0immersive\u00a0technologies featuring\u00a0potential of changing the perception of the scientific world. These technology pillars can influence\u00a0much\u00a0<\/b>on how we interact, communicate, learn,\u00a0receive and process\u00a0the\u00a0communications.<\/p>\n
The immersive technology isn\u2019t anything to neglect anytime soon,\u00a0infact\u00a0the IDC\u00a0states\u00a0that, augmented reality and virtual reality business will have invests reaching 18.8 billion US dollars this year. And this will be apart from the gross 75% annual growth rate by 2023.<\/p>\n
Virtual reality simply means an enabled digital environment that is perceived as a real one. A close cousin to VR, Augmented Reality (AR) is the overlaying of the same real surrounding with a piece of enriched digital information. It\u2019s all about remote interaction that\u2019s all.\u00a0For\u00a0example\u00a0an environment created in blockbuster movies like Avatar\u00a0can be considered as a\u00a0Virtual Reality while seeing augmented graphics through glasses by\u00a0IRON Man as an Augmented Reality.\u00a0To experience the difference between AR and VR<\/a>,\u00a0varieties\u00a0of consumer and enterprise electronics are available globally, starting from Google\u00a0cardboard\u00a0to\u00a0Oculus\u00a0Quest and Microsoft\u00a0Hollins.<\/p>\n Apart from just the VR and AR, the Mixed Reality (MR), which features a blended lookout of\u00a0the immersive technology\u00a0and the very last, Extended Reality (XR), introducing itself as an umbrella term for other similar types.<\/p>\n With\u00a0such immersive\u00a0technologies, there\u2019s always room for exploring. Hence the XR type\u00a0is associated with the foundational blocks to enlighten every cross-device feature.<\/p>\n The rising risks demand a hypothetical change in the development model of immersive technology. A reduced effect on the direct impacts will be a major step ahead in this road. It\u2019s not any rocket science that the evolution of augmented and virtual reality technology is going to take the world on high tides, but it\u2019s also the responsibility of the developers to land safely.<\/p>\n You will be entertained to know that the basic idea of giving a break to the VR\u00a0and\u00a0AR technologies\u00a0were\u00a0just an experiment. But\u00a0these experiments\u00a0are\u00a0now making its way to industries like entertainment, video games, retail, traveling,\u00a0food, and\u00a0whatnot. Infact the video games industry was among the first ones to leverage VR technology, resulting in the creation of\u00a0augmented\u00a0reality games like\u00a0Pokemon\u00a0Go.<\/p>\n Another example is the retail industry. Here AR technology is the guarantee of awesome customer experience. Through this technology, a user can simply get to know (and almost use) the product virtually to fit into their aspects. The influence of augmented\/virtual reality technology can be understood as recently Amazon introduced its AR with an added Alexa enabled hardware camera.<\/p>\n And that\u2019s not all with the availability and purpose of the\u00a0immersive\u00a0technology. The healthcare sector, manufacturing sector, are also opting for this hi-tech prospect and getting much better results.\u00a0 Cousin to immersive technologies, the AI is a trend for 2020!<\/a><\/p>\n Bringing\u00a0immersive\u00a0technology to the mainstream has got some unwanted phases as well. On one side it has given a huge breakthrough by opening gates to the virtual world.\u00a0Otherly, there are some side effects of the overflowing use of it. Video games, like\u00a0addictive games like\u00a0Pokemon\u00a0Go and\u00a0PubG, have\u00a0demonstrated\u00a0safety\u00a0issues\u00a0as well.<\/p>\n Immersive\u00a0technologies are\u00a0still in its\u00a0emerging phase. The discovery of diversified applications in the different niche will be broadening up the human imagination boundaries. Let\u2019s hope that future innovations under\u00a0augmented reality and virtual reality\u00a0technology will be keeping up well with the human benefits.<\/p>\nthe next big thing:<\/b>\u00a0augmented\/virtual applications<\/b><\/h2>\n
immersive technologies: opportunities vs threat<\/b><\/h2>\n
conclusion:<\/b><\/h2>\n